After many years studying Kinesiology at the University of the Fraser Valley, Erica started coaching clients online and at local gyms. Her studies of interest are human anatomy and physiology, performance psychology and nutrition.
She is a certified Personal Trainer and Fitness Nutrition Specialist through the International Sport Science Association (ISSA). Above all, her passion to inspire others to live a happier, healthier lifestyle is the driving force behind everything she does.
Her passion for health and fitness led her to do her first WBBF show, where she placed 2nd in the short Bikini Mode category. She’s since become a published fitness model and continues to seek new opportunities in the fitness modelling industry.
Her core values align directly with Magnum’s: quality and integrity above all. As a Brand Development Specialist at Magnum, Erica focuses on growing Magnum across Canada and the US.
Erica is the co-founder of the Magnum Nation Transformation Challenge. She loves seeing REAL people getting REAL results through the nutrition, training and supplement guides and Magnum supplements. She has a passion to help others reach their goals both physically and mentally. She knows that the best thing she can do to help more people reach success is to develop her own personal growth. She spends much of her free time learning new skill sets and working on her physical health and wellness.
Her favorite subjects to learn are Sports Science, Nutrition, Sales, Investing and Personal Development. Her favorite Magnum Supplements include the smooth amazing tasting Quattro, essential Primer Performance Packs, fat melting E-Brake and the NEW insanely delicious PRE4.
Erica loves to diversify her training styles. She trains hypertrophy and strength 3-4 times a week in conjunction with hot yoga and CrossFit. She also loves HITT cardio, swimming and outdoor activities like hiking, wake surfing and snowboarding.